Archive for » July, 2013 «

Try Facial Muscle Exercises Instead of Needle Tips and Camera Tricks

Let’s say it’s a Monday evening, and you’ve just plopped yourself in front of your laptop after a hard day of work. You open up your favourite blog and your Facebook account. Your eyes stroll over to your notifications, and upon clicking, you find yourself tagged in a stream of photos. To your dismay, they look like anything but your usual self. Maybe the ‘photographer’ needs some lessons. Perhaps you’ll smirk instead of smile, or you might add a little more concealer under your eyes.

However, there’s a simple way to keep your beautiful face camera-ready. We’re not talking about a two-hour photo shoot preparation, but rather, a daily exercise routine that only takes a few minutes. With a few facial muscle exercises, you can spruce up those tissues to reveal the refreshing look you naturally possess! With that in mind, you won’t have to dread the flashes and clicks of a camera the next time someone calls for a ‘group photo’! A dull photo doesn't justify the knife, so choose facial muscle exercises over cosmetic surgery.

It’s a Crime When Photos Don’t Do You Justice 

That little word, ‘photogenic’, can feel like a swear word for some. For those who don’t feel like they are blessed with those features, there could be a degree of envy when they see others who seem to have them. If you feel that nature snubbed you of ‘model-like features’, there are good reasons for you to avoid this thinking.

While some people do have cheekbones and jaw lines that look great in photos, the quality of being ‘photogenic’ is actually subjective. When we label a person as photogenic, it usually doesn’t describe a feature or trait in detail. Rather, it simply means that the person looks good in the photo (or photos).

What this really means is that there are several reasons (besides a person’s look) that make them appear attractive on camera. It could be that the person knows subtle poses or movements that give their face a pleasing shape. Also, the hairstyle they sport when the photo is taken can also complement their face. And then there are things like lighting, angles, and camera settings that can affect the quality of a picture. That’s why there’s no point for you to be so hard on yourself!

The Factor of Facial Fitness 

A lot of the factors mentioned above are ones that hard for you to control. However, there is an overlooked aspect that you can control; your facial fitness. What a lot of people don’t realize, is that the condition of your muscles and tissues contribute to your facial expression. Remember, every time you laugh, smile, frown, or pout, several muscles work together to help make those expressions possible. So if you think that strong facial muscles don’t make a difference, think again! Facial muscle exercises help you to strengthen the tissues that influence the movement and appearance of your face.

Take this into consideration:

As you can see from the points listed above, your facial muscles play a major role in your facial appearance. For the times your photos don’t come out right, there’s a good chance that your facial muscles were not cooperating. Perhaps they were too relaxed, too tense, or maybe lacked adequate blood flow. With the use of facial muscle exercises however, you can ensure that they get a vigorous workout that keeps strong and fine-tuned.

Keeping Your Face Muscles in Good Shape:

Isometric Exercises – These exercises involve the use of your fingers and fingers, and they are the easiest to work with. They are also very effective if you have minor issues such as puffiness and minor laugh lines.

Common Isometric Exercises Include:

  • The Lion (Yoga Posture)
  • Eye Lifts

Resistance Exercises – These exercises often involve the use of a device that massages the facial muscles by means of vibrations. These machines provide a more intensive workout since they work with the deep tissues of the face. These devices are more effective for more concerning skin issues, such as double chins and wrinkles.

Facial muscle exercises address facial issues by reaching deep tissues and muscles.Wave Goodbye to Procedures and Poses 

While there is a time and place for expensive cosmetic procedures and camera poses, they’re often unnecessary. The problem with these techniques is that they are short-term fixes for a problem that occurs over a long period of time. Most of the problems that occur with our faces start in the tissues, and many of those techniques don’t address these issues. In other words, they are just like putting a band-aid on a deep cut that really needs stitches.

Although cosmetic procedures offer the fastest results:

  • They often require tons of maintenance
  • They are very costly
  • These procedures can carry some very damaging and even life-threatening risks
  • Involve unnecessary pain and recovery times
  • Sometimes fail to even fix the problem

If you don’t know how to pose, you’ll make things worse because:

  • You might end up making a silly face that just raises eyebrows
  • You may not a hide the problem at all
  • You might position yourself in way that causes the image to look distorted

However, facial muscle exercises work well because they:

  • Strengthen facial muscles and collagen
  • Stimulate blood flow in the face
  • Are cost-effective (It costs you nothing to massage your cheeks!)
  • You can do them anywhere
  • Virtually risk free (the only consequence may be a tingle)

So the Winner is…

The method that works best for you, ultimately depends on how you feel about your appearance. Realistically speaking, however, you most likely don’t need to go the invasive route. Neither is there a need for you to force yourself into an awkward and uncomfortable stance in order to hide a minor facial issue. The most natural and effective way to address the problem is by working with your body. In this case, facial muscle exercises go deep into your tissues, and tighten them so that your face looks youthful and radiant on the surface. When you consider that they are convenient, accessible, and cost-effective, it is hard to deny how they can help you out!

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A Marketing Company Can Help You Stop Bleeding Your Advertisement Budget

Running a business can be a thankless task! Many people start a business, but not all of them succeed and the difficulty of this task is a large reason why. In America, over 50% of small businesses fail in the first five years. When you look at the work and energy that is required to run a business, it’s easy to see where the trouble comes from. There are a thousand plates to keep spinning in the air at all times in order to keep your operation efficient and running up to speed. You have to hire qualified employees and delegate the necessary tasks to them, as well as check in on them and ensure that they’re the right fit for the position. You have to work with customers and clients to keep them happy and satisfied with your product or service. You’ll also want to keep your product or service at its absolute best and that requires a great amount of research, preparation, innovation, and so on. You also have to make sure that people actually know about your product! Otherwise, all of your hard work can be for naught, as a product is useless without someone to buy it. Unfortunately, a business doesn’t just run on willpower and determination. Your fiscal success matters and a business that bleeds money and doesn’t make any back is doomed to fail. So what can a small business owner do? Don’t throw your hands up into defeat. Put your advertising budget back into the black by hiring a marketing company. Having the professionals on your side will allow you to focus on what you’re good at, and you’ll draw in more customers or clients.  Read on for the full overview on why these companies are your best choice for advertising. A marketing company helps put a face on your business, and draw in new customers.

Advertising is Essential in Today’s Day and Age 

There are a few small companies who believe that a solid product and word of mouth is all a business needs to thrive. Sadly, this is not the case, and if you believe it you are putting your business at risk. There are dozens of companies who are offering something similar to your product, or something that is a direct competitor. If you do not advertise, they will drown you out. A marketing company helps you pierce through the noise and reach your customer base. You certainly want to set some money aside to get the word out and draw in a whole new customer base.

Why Do Many Small Businesses Fail at Marketing Their Own Product?

There’s the old stereotype of a mother who loves her child so much that she is blind to their faults, and sometimes this is true of a small business owner. He or she may see his product or service as being a certain way, or directed towards a certain demographic. Sometimes all it takes is a slight adjustment to reach the true target audience with a proper message, and other times it takes a full overhaul. When you’re a small business owner, you want an outside perspective that can help you understand the basics and how to approach this initiative. A marketing company fills this role and provides an unbiased view of your strengths and weaknesses.

What Sort of Services Will a Marketing Company Provide Me?

Every marketer has a somewhat different approach, but they do have some things in common. Generally each service or package will have a cost point you can discuss with the professionals beforehand to ensure you do not exceed your budget. Each firm will help you come up with concepts and a ‘starting point’ for what your brand is, and what customer base you would like to bring in, then extrapolate that into a marketing campaign. This means that you will spend some time working on ‘concept development’ and approving these steps and idea. Some of the services provided are more abstract, but are important to hash out. Corporate identity, websites, and brand strategy are all important things to know. From there, more concrete plans can be put into action. Your business’s marketing can have a visual element in graphic design that will appear in print and graphic media, or on your website. If your business travels to trade shows or is involved in networking, then the marketing can center around these strengths with trade show booths, sales kits, and eMarketing. When you need content to draw people in, then copywriting, blogging, and social media marketing can save the day. Finally, there are many small services that tie your package together, such as printing, video production, web hosting, and so on.

Small Businesses Succeed With The Power of Marketing By Their Side 

These are all great services, but before you invest in them, you may be wondering if they actually work. After all, if you spend money for no results, then your marketing budget will vanish! A marketing company is actually a fantastic investment, and can help you overcome many speed bumps on the road to help expand your business. 66% of small businesses are increasing or maintaining their spending on digital marketing due to the success it brings. Falling behind on this trend could be a big mistake! Consumers trust in digital marketing as well, with 72% of consumers trusting online reviews just as much as real life recommendations. 82% of small business owners get new business from referrals. All of these numbers show a trend that you can’t afford to ignore – small businesses thrive with the right marketing on their side.

There are so many things to keep track of in a day when you run a small business, and that’s why delegation is such an important skill. When you need to market your company and get the word out about your product or service, then a marketing company is the perfect choice. These professionals are able to leverage the strengths of your company and mask the weaknesses. When you want to reach new demographics and launch new initiatives, talk to these professionals. They have a bevy of services that can make you new customers and clients, while improving the way you present yourself. If you don’t have very much money to spend, then they can work within a budget for great results. Don’t bleed your advertising budget when you can stay in the black and get ahead!

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Why Buying Cars Privately is Risky

You most likely want a car that’s stylish, powerful and affordable. It’s a universal dream for all car owners. It’s hard A private seller may offer a tempting deal, but you should investigate it thoroughly. to find a vehicle that delivers in the triple threat department. As a result, many people are looking to private sellers who offer deals not seen in dealerships. Perhaps you’re considering such a move. If so, it’s important to recognize the risks in addition to the rewards. You might certainly find a deal that’s one of a kind, but you may also find a vehicle with problems that are also…one of a kind. So be very careful if you decide to go private!

Why Choose a Recognized Auto Dealer First

Ideally, the best people to buy a car from, are those working at a recognized auto dealership. First of all, they are licensed to do so. The government of Ontario, for example, has imposed strict laws on the sale of new and used cars, and only the companies which meet those standards will have the necessary qualifications to sell cars through the Ontario Motor Vehicle Industry Council (OMVIC). These rules also make them liable for the vehicles they sell, so you can be sure that they take extra care of their property.

Additionally, going through a dealership gives you options that private sellers can’t offer. One such advantage is your method of payment. A private seller may only accept cash or cheque, but a recognized dealer will also give you auto financing options. And if you’re facing tough circumstances or credit problems, you can even work around the issue of bad credit by securing a car loan. Such a plan gives you the ability to finance a car at an affordable rate, while helping you stay within your means.

Going through a dealership also opens you up to another feature: warranty. You won’t regret choosing a vehicle with warranty on it if something goes wrong. When a private seller offers you a car, the warranty is likely to have already ceased, meaning the costs of emergency repairs will come out of your pocket.

What to Remember

There’s a shady underworld out there, waiting to put its hands into your pocket, taking your money and giving you nothing in return. We’re not talking about mobsters here. Everyday people, seemingly unassuming individuals who look like good citizens are waiting for their opportunity to take advantage of honest and innocent people looking for a good deal. Cars are often at the centre of fraud. And there are many reasons why private sellers succeed in their devious acts.

Why Private Sales Are Often a Gamble

  • No Regulations Over Private Sales – There are no regulations or government organizations to keep tabs on the individual transactions between people. There are only laws that come into effect if one person commits a criminal act against another – in this case, defrauds them while selling a car. Basically, there are fraudsters out there who will sell you a defective or malfunctioning vehicle if they can get away with it. After all, they don’t need a license or certificate to sell a car. All they need is an ad.
  • Listings May Not Be What They Seem – In today’s era of copy and paste, all it takes is a person with high speed internet and some free time to sell a car. How? They can pull images of cars in mint condition, and upload them to their online marketplace profile or personal website. If the image looks identical to what they’re selling, it may be difficult, if not impossible to tell it is a fake. Also, those bolded descriptions – “ALMOST BRAND NEW” or “NO DAMAGE, DRIVES LIKE IT’S NEW” – are often poor indicators of a vehicle’s condition.
  • Court Battles May Turn Into Lengthy Affairs – Remember, not much can be done to prevent a fraudster from ripping you off besides good judgment. Even though you can take a criminal to court, it doesn’t mean you’ll automatically have an easy time bringing them to justice. They might present startling counter-evidence that could make your claim harder to accept. That’s why it’s best to avoid such confrontation in the first place by approaching a private seller with care.

How to Approach a Private Seller

It’s almost always better to go through a licensed auto dealer. Fortunately, dealing with a private seller doesn’t have to feel like skydiving without a parachute. If you feel like a private seller is the only way to go, there are measures you can take to increase the safety of your transaction, especially if it involves an online component.

Tips for Safe Private Dealings

  • Check their online reviews – Online marketplaces generally allow shoppers to comment on their experiences with a particular vendor. And people are almost always honest. If the person selling you the car has received great reviews, you can contact them for more details. However, beware of good reviews that seem exaggerated or spare. Such comments could very well be from a friend supporting a dishonest friend.
  • Take a closer look at their profile – If anything, and that means anything, seems out of the ordinary, stay far away. Your gut reaction is a powerful feeling, and you shouldn’t ignore it. Strange messages or obscure contact info for example, are all things that should serve as red flags. There is no reason for a vendor to leave potential customers feeling confused.
  • Visit before buying – Seeing the car and the vendor in person is extremely important. Think of this stage as the deal-breaker. This is where you get to inspect the vehicle, looking at it up close for signs of damage or defects. Also, this is where you get to meet the person behind the sale. Pay attention to their demeanor. If they are respectful, patient and willing to answer your questions, then buying the car from them may be a good idea. If they are aggressive, indifferent or insulting, turn the other cheek.

Proceed with Caution

Going through a private seller can be good way to save cash since many of them are eager to rid themselves of a car. However, it’s not always easy to separate the genuine ones from the fraudulent ones. You need to spend much time investigating and learning as much as you can about the person selling the vehicle of choice. With that said, it’s usually a safer bet to go through a recognized auto dealer when looking to buy a new car. It’s safer, not to mention more flexible. Even if your credit score isn’t the greatest, a dealership still gives you options by means of a bad credit car loan and other financing options. The takeaway here is to consult a fully licensed auto dealer first, turning to a private dealer only if there is no other option.

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Finding Friendly Plumbers – A Diamond in The Rough

Owning your house comes with its own series of headaches. Chief amongst these is finding a good plumber. Some people settle for a neighborhood DIY type guy, with no formal training. These people often end up regretting their decision later when the work has to be redone, or causes damage to their property. Instead of just settling, you should endeavor to find the best plumbers in your area.


The time spent locating and contacting the best plumbers more than pays for itself. A good plumber can field calls with common questions, maintain your plumbing on a regular schedule, and even come to your aid in the middle of the night when emergency strikes. You should be looking for the most knowledgeable plumbing contractor possible, with a large enough staff to accomplish any job in a reasonable amount of time.

A neighborhood plumber with only one or two employees may be ideal for the random clogged toilet, but if you end up in a situation where a large job needs to be done, and schedules must be kept, you want a true plumbing company. Look for a company that is licensed, as well as insured and bonded.

Where to Start Looking?

There is a lot of information on how to find great plumbers on the internet. Unfortunately, we’ll be rehashing some of it but it’s all to make sure you get the best possible plumber so I’m sure you won’t mind.

Start by searching the Internet, the Yellow Pages, and review sites such as Yelp! These will help you pick out a batch of likely contenders. Take the next step and call each of them. Make sure they service your area. Make sure that you can communicate easily with their staff, and that they understand you. Ask them if they have an emergency service. Ask if they are licensed and insured. Are they members of the Better Business Bureau? How many employees do they have, and what kind of training do they receive?

Asking these questions can help you weed out the lower-tier plumbers from the best plumbers. Once you have found a plumber, start out by scheduling a simple inspection. A common first inspection would be a CCTV camera inspection, where the plumber looks through your pipes with a camera and looks for any problems. If they say work is required, ask for an estimate, and tell them you will call them back. Get a copy of the CCTV footage if possible.

Take your estimate and get back on the Internet. Research the problem, and see if the plumber knew what they were talking about. Check on prices for similar jobs. Call competitors and ask their prices. If everything checks out, you have probably found a very good plumber. Once you’ve located your ideal contractor, keep their number handy in case you ever have a plumbing emergency, or are unsure of what could be causing a problem.

Check These Plumbers Out

For Toronto area residents, we highly recommend the experts from Absolute Draining & Plumbing. They meet all of the requirements listed above, and more. Their staff is responsive and knowledgeable, and they quote prices that are, on average, under the going rate. Grab the number of their site and keep it handy for all your plumbing needs.

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